Playground
The vault. Every shipped product, wild experiment, and late-night concept — searchable, sortable, all in one place.
Human-Centered Design
iStaging Viewer — Spatial Computing for Immersive Content
Designing a native Apple Vision Pro experience that brings virtual tours and 3D objects into the space around you.
System-Angle Design
VR Maker — Full Platform Redesign
Rebuilding a decade-old spatial platform from the ground up to set a new standard for immersive content creation.
Strategic Balance
CURATOR — Content Management Meets Physical Space
Designing an end-to-end platform where digital art, IoT hardware, and subscription commerce converge.
System-Angle Design
iStaging ONE — Unified 3D Capture App
One app that captures panoramas, scans 3D objects, and manages immersive content across three product ecosystems.
System-Angle Design
iStaging Design System — One Language for Every Product
Building a variable-driven design system from the ground up to unify a growing product ecosystem.
Strategic Balance
Toyota Crown — AR Drive
An app-free WebAR experience letting buyers virtually place, explore, and test-drive the 2023 Toyota Crown from their phone — no download required.
Human-Centered Design
VR Maker Deco AI — Reimagine Any Space with AI
Adding AI-powered staging and image cleanup to help real estate professionals transform lived-in spaces into aspirational listings.
Strategic Balance
McDonald's Canada — Find Your Favourites AR
A bilingual, browser-based AR game that drove app downloads and MyRewards engagement through a 30-second countdown experience.
Strategic Balance
Tom Ford Ombré Leather AR Filter
Crafting a luxury Instagram AR filter for Tom Ford Beauty's Ombré Leather fragrance — blending fashion-forward aesthetics with browser-based AR on the 8th Wall platform.
Human-Centered Design
SEIC 3D Bike Configurator — Build Your Bike in Real Time
A web-based 3D configurator that lets customers design, visualize, and purchase custom bikes in real time.
Strategic Balance
Original Penguin — AR Art Gallery & NFT Auction
A browser-based AR showroom where TikTok artists' NFT avatars came alive, raising over $10,000 for youth arts education.
Human-Centered Design
VR Maker — Navigation Redesign
Rethinking how users navigate virtual tours by redesigning the spatial layout of every control and introducing the Series feature.
System-Angle Design
VR Maker — Marker Editor Reimagined
Replacing a rigid type-first editing model with a flexible markers-actions-content framework that adapts to what users actually need.
System-Angle Design
iStaging Account — One Identity Across Every Product
Designing a single sign-on system that unifies seven products and introduces self-service commerce to reduce sales dependency.
Strategic Balance
CURATOR Sales Page — Selling the Invisible
Turning a complex hardware-plus-software offering into a clear, compelling purchase journey.
Strategic Balance
iStaging Campaign Site — Targeted Landing for Real Estate
Designing a conversion-focused one-pager to bypass SEO limitations of the main website — targeting US and Canadian real estate professionals with iStaging's $5 virtual tour plan.
Strategic Balance
AT&T Dream in Black — Rising Future Makers
A three-phase responsive platform that collected, celebrated, and announced 25 outstanding HBCU students making an impact in their communities.
Strategic Balance
Iris Apfel × Shutterfly Holiday NFT Collection
Producing a limited-edition NFT collection for fashion icon Iris Apfel in partnership with Shutterfly — bridging collectible digital art, holiday gifting culture, and blockchain accessibility for a non-crypto-native audience.
Strategic Balance
AT&T Dream in Black — Anthem Microsite & UGC Platform
A responsive campaign microsite with user-generated content platform amplifying Black voices, stories, and family legacies.
Human-Centered Design
ICFF — Italian Contemporary Film Festival Visual Identity
Designing the full visual identity for ICFF — the Italian Contemporary Film Festival in Toronto — across print, digital, and venue applications, including posters, programme booklets, social media, and motion design for two consecutive festival years.
Strategic Balance
WURL Marketing Video Suite
Designing and producing a suite of brand marketing videos for WURL — a streaming content distribution platform — communicating complex B2B technology value propositions through motion design and visual storytelling.
Strategic Balance
Coronet LED — Custom Product Showcase & CMS
A dedicated web interface for custom lighting solutions that empowered Coronet's team to manage and update their product showcase without developer dependency.
Human-Centered Design
Tattooed Chef — Product Discovery & Navigation
Redesigning the online navigation and product catalog for a plant-based food brand to reduce discovery friction and increase conversion.
Human-Centered Design
Parsons School of Design — Digital Onboarding Video Series
Producing and designing a suite of digital onboarding videos for new Parsons students — translating complex institutional processes into clear, visually engaging motion design content at the start of the COVID-19 remote learning era.
Strategic Balance
ONE App — 3D Gaussian Splatting Promotion
Making photorealistic 3D capture technology understandable to everyone through a cinematic product video.
Speculative Design
TAMED
Can a machine learn to calm the feelings you haven't noticed yet?
Speculative Design
IBM: Quantum Music
What happens when music is born from the fabric of quantum mechanics?
Narrative & Communication
The History of Punched Cards
What if the connection between weaving, music, and computing was a love story?
Speculative Design
What Do We Know What We Know
What happens to emotion when it crosses the border between languages?
Speculative Design
Jo Malone: Visualizing Scents
What if you could see a fragrance before you smell it?
Narrative & Communication
Estée Lauder: Easing Her Journey
What if an airport could care for you the way your skincare routine does?
Narrative & Communication
Weaving Line
Can strangers connect without a single word or written instruction?
Speculative Design
Invisible Essential
Is it possible to describe fashion technology as a cyborg?
Narrative & Communication
Choreography of Strange Attachments
Which reality are you attached to — and which one is performing you?
Narrative & Communication
19950801
What does it mean to leave the place that made you — and carry it everywhere?
Narrative & Communication
Instagram Filters: Seasonal Beauty
What if augmented reality could make you feel the season on your face?
Narrative & Communication
The Little Prince
How do you open a door into a world that teaches adults to see like children?
Narrative & Communication
Now You See Me
What happens when you reveal the secret architecture of your inner world?